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A beautiful story

Concentrating on her birthday cake, Isabelle seems very determined. In her brother Philippe's glance, we can see already the complicity that will link them later in the wonderful Comptoir de Famille adventure.


 Conceived out of the shared memories of Isabelle and her brother Philippe Mauran, Prim'Style was founded in 1980 in the town where they grew up, La Tour-du-Pin, followed by the brand Comptoir de Famille in 1992. Patrick Rupé, Isabelle's husband, has been working alongside them from day one.


All three are driven by the same passion for objects of desire and for recreating the atmosphere of family homes. Isabelle works on designs, Philippe does product development and Patrick takes care of general management. Little by little, collections were built up, reinventing objects loaded with meaning and memories for modern interiors: scents, earthenware and glassware, decorative items, house linen, furniture: Generous, sturdy products built to last, just like they used to be.


The three founders are quickly passing on their passion to other people in love with objects from the past. Meetings, favorites...and soon a number of stores. The first store is opening in Paris, the second in Nantes.

 After 27 years and with an annual growth of over 20% and forays into the international arena, Prim'Style and its Comptoir de Famille brand count as the strongest success in the sector.

Comptoir de Famille collections occupy a place of their own in the market, as they combine decoration trends while remaining loyal to their initial concept: high-quality products at reasonable prices, loaded with emotion and memories.

The company has kept its family business model, guaranteeing its independence and staff loyalty. It can count on relationships of trust with its partners, distributors and suppliers.

At the heart of a strong distribution network, a series of real human relationships. Contagious passion for the products has led to the creation of 32 branded stores, including 10 branches and 22 licensed stores and franchises. Added to this are the 1000 multibrand points of sale in France and another 600 across the world.

Two increases in capital, the first in 2003 with Louis Grandchamp des Raux, otherwise known for his take-over of Faïencerie de Gien, and Frédéric Allègre - the second in 2005 with the help of CIC-Banque de Vizille, enabling the company to set up a brand presence internationally and to pursue the expansion of its distribution network in France.

Their products are proving popular outside the home market.

  • The first European Comptoir de Famille was opened in 2006 in Belgium

  • The first products to go on sale across the Atlantic have been winning the hearts of New Yorkers with their "French touch" since 2005. Comptoir de Famille opened its doors in Boston at the end of 2006.

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